About Maxymyzr
Who we are
Maxymyzr was built by Dhivya Raghavan and Anupam Singh — founders of AapkaPainter, an Indian home services company. Dhivya leads engineering; Anupam leads strategy and product.
Why we built this
Years of running Google Ads at AapkaPainter — through agencies and tools like Pixis — showed that none of the existing tools answered the question the founder paying the bill actually had: where exactly is my money being wasted, in plain dollars?
Optmyzr and Opteo are built for PPC managers managing daily campaigns. Pixis runs autopilot for enterprises. Nobody built a diagnostic for the P&L owner — the person who signs the cheque every month and wants to know, in exact numbers, what portion of that spend is going nowhere.
What Maxymyzr does
Maxymyzr is a diagnostic platform that scans Google Ads accounts across 9 waste categories — search term waste, day & hour waste, device waste, geographic waste, campaign overlap, budget misallocation, quality score drag, negative keyword gaps, and match type inefficiency.
Read-only access. Exact rupee and dollar findings. Fully auditable derivations. We show you what's being wasted and why — you or your agency decide what to fix.
The business
Maxymyzr is operated by Anupam Singh as a proprietorship registered in India. Contact: maxymyzr@gmail.com.